Northwell Health

NorthShore-LIJ is now Northwell Health.  The name change was nearly a decade in the making.  My team and I had less than 5 months to completely convert the visual identity of the NSLIJ brand into the new Northwell Health brand.  We had a hard launch date of January 1st 2016 and had to work off loose brand guides, an unfinished brand voice and very few visual assets.    In the end we succeeded and did something few design/dev teams can say was possible.  We migrated successfully on December 31st and now the success of the brand can speak for itself.

Below are visual designs I worked on pre development phase.  These designs were eventually converted into Drupal templates.